How B2B Distribution Channel Affects Furniture Manufacturing
The B2B distribution channel is vital for moving products from furniture manufacturers to wholesalers and retailers. However, this system has its own set of challenges that affect the entire process of furniture manufacturing.
1. Communication and Coordination Problems
With multiple players in the distribution chain, communication and coordination can be problematic:
- Lack of clear communication between manufacturers, suppliers, and retailers.
- Delays in order processing or wrong orders being shipped.
- Misunderstandings about specifications or personalization of products.
- Difficulty in tracking changes in order status.
- Poor customer service from intermediaries.
Clear, constant communication between furniture makers, furniture suppliers, and retailers is essential to avoid these issues.